Co Cars is the hire-by-the-hour car and e-bike club for Exeter and the South West, with a fleet of hybrid, electric and low-emission petrol cars and electric bikes. They’re a not-for-profit co-operative registered as a Community Benefit Society, with a social and environmental mission of ‘shared sustainable mobility for all’.
Co Cars wanted a brand identity and architecture that could live across all of their properties, from apps and digital through printed banners, leaflets and stickers, right up to the bikes and bike parks themselves. We designed their branding, a range of iconography, and guidelines for how to implement it.
‘Working with Leap has been a fantastic and collaborative experience in getting us to the right solution for our brand evolution. Their work has elevated how we look to match what we believe in, helping us communicate the benefits of shared mobility for all to stakeholders, businesses and the public at large. I look forward to seeing where our journey will take us next.”